Solution & Services – New IT Venture Corporation

Solution & Services

OTT/IPTV Services

Our In-house Ad platform Ad Network supports multiple monetization ways for content and media owners.

It’s main highlights are as follows:

  • Supports cost per Impression
  • Cost per click
  • Ad targeting based on location, device, time or IP range
  • Channel-specific Advertisement
  • Geo Location Targeting,
  • Time Targeting

We monetize contents (Live and VOD), viewers and their activity to Offer advertisers targeted or personalized advertising space and generate more revenues.

We offer extensive targeted advertising’s parameters:

  • Sex
  • Age
  • Location ((country, city, street address)
  • Device type (Operating system)
  • Preferred TV channels
  • Language
  • Interests
  • And much more

In-stream ad insertion:

Pre-roll Advertising is shown to users while channels load first time, when the viewer’s attention is focused on the screen. Users understand that the initial buffering might take some time, and so the advertising isn’t too annoying. This has maximum impact on the viewers. In addition to pre-roll, our platform offer custom mid-roll advertising, Gui ads for Banners, Coupons, Discounts & Products pages.

Advertising Value Proposition

Deliver video ads to connected-TV devices

  • Target the ads
  • Support interactive ads

Provide usage data for enhanced targeting and engagement

  • Big Data on Connected TV viewers

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